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Giving Tuesday


On the heels of Black Friday and Cyber Monday, today is Giving Tuesday a day of global movement encouraging people to give back during the holidays- to foster our local community and organizations doing meaningful work by donating, raising funds, carrying out random acts of kindness, volunteering for a cause we care about or using the power of our voice to spread an important message.

It’s a simple idea. Whether you do something on your own, or rally together with your family, your community, your company or your organization, find a way to give back and then share your idea.

If you are looking to make a donation, but aren’t sure where to start, Canada Helps is a great resource. You can search and filter registered charities by location or cause, and batch together donations to several charities in one single transaction. (Canada Helps is a registered charity themselves, with a mission to promote and increase charitable giving in Canada. Because they are a non-profit, their fees are typically half that of the for-profit alternatives.)cnq1h0swcaakw6

If a gift of your time is more what you had in mind, Volunteer Canada can connecting you with local organizations in need of a helping hand. It may be a little late to get out and actually volunteer today, but you can spend the day sourcing an organization and secure a time to help out in the future.

Random acts of kindness can also go a long way- if you are feeling inspired to get out and do something more hands-on, this list of 101 random acts of kindness might be just the thing you need to get the creative juices flowing.

Whatever you decide, taking a moment to think about the impact our time and dollars can have on the community around us is a valuable reflection.

Lastly, here is just a very small selection of the organizations Conscious Brands loves and supports. If you are looking for a quick and easy win this Giving Tuesday, look no further than these worthwhile causes.

The Natural Step – a dynamic non-profit organization with over a decade of experience helping organizations and individuals understand and make meaningful progress toward sustainability.

B Lab – a nonprofit organization that serves a global movement of people using business as a force for good. Its vision is that one day all companies compete not only to be the best in the world, but the ‘Best FOR the World’ and as a result society will enjoy a more shared and durable prosperity.

REAP – REAP stands for Respect for the Earth and All People. A Calgary not-for-profit association supporting locally owned businesses that care about the community and the environment.

Green Calgary – Since 1978, Green Calgary has been a leading urban environmental charity supporting Calgarians in living a more sustainable life; helping them take effective environmental action in their homes, work places, schools, and communities.

The David Suzuki Foundation – collaborating with Canadians from all walks of life, including government and business, to conserve the environment and find solutions that will create a sustainable Canada through science-based research, education and policy work.


Happy Giving Tuesday!



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