Entries by Jessica Thorburn

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Building a Conscious Brand – Multi-City Workshop

Conscious Brands is excited to share that we have a series of workshops happening this September on our new Higher Purpose diagnostic tool. Building a Conscious Brand is a full​-day participatory workshop for leaders, new economy champions, and owners of Purpose-Driven Businesses. We have 5 events scheduled in various cities through Canada and the USA […]

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Shapeshifting in the Natural Products Industry | Shauna Sadowski from General Mills

Welcome to Shapeshifting in the Natural Products Industry – A video series celebrating businesses consciously committed to increasing their beneficial social and environmental impacts. Our hosts, Rob Sinclair from Conscious Brands and Lisa Spicka from Sustainable Food Trade Association explore insights from collaborative, visionary industry leaders who are fearlessly transforming business models, shifting paradigms, and […]

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Troublesome Food Waste Statistics

The Swag recently shared an infographic on food waste in America, and the results, though perhaps not totally surprising, are completely frustrating. Stats shared are from a 2012 report from the National Resources Defense Council (NRDC), revealing just how big the food waste problem is in America. 10 of the most shocking statistics include: Americans […]


2019 CHFA West Sustainability Awards Winners

Big congrats to all the 2019 CHFA West award winners! Conscious Brands is a proud sponsor of the Sustainability Award – honoring and celebrating suppliers and retailers that demonstrate exceptional sustainability leadership throughout their operation. This years winner for outstanding supplier was awarded to Life Choice. Founded with a commitment to provide the natural health […]

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Expo West 2019

Off the heals of an amazing couple weeks of travel (Portland for Organicology and Vancouver for CHFA West) we are once again packing our bags for another great adventure. This time, we are headed down to Anaheim, California for New Hope’s annual conference and trade show – Natural Products Expo West. This year, we will […]


Conscious Brands Index Diagnostic Tool

A Conscious Brand is one that nurtures the intrinsic values in people that will support lasting positive change. It actively and intentionally nurtures positive values, relationships, and experiences with all stakeholders. It values people and purpose through the same lens as profit. It’s better business on purpose, and it’s the way of the future. Is […]


See you at CHFA West!

Are you headed to CHFA West in Vancouver February 21- 24th? As we’ve done in years passed, Conscious Brands is one again a proud sponsor of the CHFA Sustainability Award – Recognizing organizations that have developed a culture of sustainability internally and that display strong engagement and participation from employees. This years awards ceremony takes […]

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Shapeshifting in the Natural Products Industry: A New Video Series

We are SO exciting to share our latest project and very special collaboration! Lisa Spicka from Sustainable Food Trade Association, and our very own Rob Sinclair of Conscious Brands have linked up to create a new video interview series – ‘Shapeshifting in the Natural Products Industry’ – celebrating businesses consciously committed to increasing their beneficial […]